H U N T E D F O X
An eighteen year journey to a VP of sales in the wine an spirits industry often included travel into rural places across the globe to study the brands she was responsible building in the US. Weather it was scotch in Scotland or the the agave fields in Jalisco to Oaxaca Mexico-these cultures always included a deeper story of heritage…and of course indigenous textiles. Their stories would be woven into the tapestry of her being and one day profoundly inspire her ethnic, transitional and universally classic design styles.
In 2015 when a neighbor suggested she should sell a few pillows made using her childhood sewing machine she listed them on a site called “Etsy.” A few weeks later, her new side hustle would become her new purpose.
Focusing on details most would hide or ignore, HUNTEDFOX grew quickly selling to local celebrities like Gina Rodriguez browsing a Sunday artisan market in Venice Beach. When a local company ran by celebrity event planner Steven Petrarca placed a large order of ottomans and pillows for a private event at the prestigious Nobu in Malibu - local manufacturers became an essential resource and an ongoing fingerprint of the H|F brand.
Weather designing custom sofas, silk pillows for Jo Malone’s launch at the Chateau Marmont, set design for NBC’s the Voice, to full home renovation and design projects in South Africa - HUNTEDFOX has become known for it’s attention to detail, unparalleled quality of work and leather craftsmanship. Custom down and feather fills are manufactured by local family owned and operated business and every item is meticulously sewn by hand. A nod to the turquoise rings collected every summer traveling across Navajo reservations, H|F’s signature zippers are still made just outside of the Arts District in downtown Los Angeles where the female owned and run business creative studio and warehouse now lives.
Each H|F piece represents the journey of the founder. From the handwoven artistry to the sought after quality of leather, Moana personally collects or chooses every single textile and texture of grain that is made into our furniture. It is not only her passion but her intention to create pieces that are more than inanimate objects. HUNTEDFOX makes life styles pieces that serve as witness and companion to your most valuable moments wherever life happens, one piece at a time.